Tagline Mania

Now Mania is one of those really funny words that can mean a few things but the definitions I like are “excessive excitement or enthusiasm; craze:” and “an ancient Roman goddess of the dead”. Most are familiar with the first usage as in Wrestle Mania and at first, that’s what popped into my head when I started my search for the elusive UPS Tagline that I thought was so bad.

I went to the UPS corporate site and found a list of trademarks.
There were over 100 registered marks but the one I was looking for was not there. I’m not sure whether the 100 trademarks represent tagline mania or Tagline Mania where the capital letters reflect the proper name for the goddess of the dead.

I continued my search as I Googled taglines & UPS. The first reference was a story about the new global tagline which had a focus on China. It is an imperative statement which leaves me cold as to it’s meaning and promise. Maybe it sounds better in Chinese: UPS launches ‘Deliver More’ tagline – Atlanta Business Chronicle

The next tagline I found is a classic but as pointed out by one critic, “The UPS tagline, “What Can Brown Do For You?” catches your attention, but really does not tell you much of anything about UPS.” Another critic is even harsher as he noted, “Sorry UPS, But Brown Reminds Me of Dog Poop.”

“Moving at the Speed of Business” is on the list and I actually like it so long as you don’t confuse it with Microsoft .Net which is also “Moving at the speed of Business.”

I viewed four pages of Google to find the bad tag line because it was so bad I couldn’t remember anything about it except that it stunk. I finally found it! Synchronizing Global Commerce. Now when it comes to global commerce, I’m not even sure that God can promise “to cause to go on, move, operate, work, etc., at the same rate and exactly together.”

A far easier phrase to understand, remember and which happens to be true for UPS, DHL, FedEx and a few other firms is that they are “Making Global Business Possible!” (copyright John A. Boyd, 2006)
Of course this is the Internet and everything is for sale Anyone who wants to purchase my creative and catchy phrase can give a shout.

Advertisements

13 Responses to “Tagline Mania”

  1. Kazelbzx Says:

    Hi webmaster!

  2. Kazelxsl Says:

    Hi webmaster!

  3. ambien Says:

    Hi webmaster!

  4. cialis Says:

    Hi webmaster!

  5. buy nolvadex Says:

    Hi webmaster!

  6. xanax Says:

    Hi webmaster!

  7. Viagra Says:

    Buy Viagra, Viagra , Hello from USA =) Cialis, Buy Cialis , Nice Site.

  8. Escorts near Glendale Says:

    Super!

  9. Aron Says:

    mc wli reservationrewards 800 732 7031
    edward casey prophet
    better buisness beuro
    republica deportiva natalia
    craigs list nc
    miniature daschunds pictures
    more gamesof playground from funbrain com
    heb birthday cakes bakery
    hot carrie underwood fake nude pics
    bai kal double rifles
    r kellysex tape
    mexicanas famosas des
    sylvia brown predictions for 2008
    carrie underwood nude pics
    frases para tarjetas de bautizmo
    mo gov case net
    mortal kombat armageddon fatailty move list
    tiger poems showing similes
    natalia villaveces playboy
    pink mossy oak layouts com

  10. Arnie Says:

    scarlett pomers anorexia a
    corn rolls photos braids a
    crystal fernandez pics
    tamagotchi cheats for 4 5
    free tram param a
    www att software yahoo com a
    madre folla a su hijo
    nicole hoopz alexander movies
    ghetto prom dressesprom dresses
    nex navy exchange store online a
    jessi combs myspace a
    www fusetv pants com
    bloomingdale employee connection net
    resultados loteria electronica de puerto rico a
    drow language translation a
    michael maron mojave magic makeup a
    did lala marry carmelo anthony a
    rachael ray sexy pose
    truyen nguoi lon audio online
    mujeres desnusdas gratis downloads a

  11. bass guitar dvd Says:

    Different for taking the time to discuss this, I sense strongly about this and love learning an excellent on this topic. If quite possible, even though gain expertise, would you mind updating your world-wide-web with good deal information? It is tremendously increasingly for me.

  12. cyril lignac Says:

    I pay a quick visit everyday some web sites and websites to read articles or reviews, but this web site provides feature based writing.

  13. Nike Sneakers Bot Says:

    I pay a quick visit each day some blogs and blogs to read articles,
    but this webpage gives quality based content.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s


%d bloggers like this: